Organisation and community LO7353

Michael McMaster (
Thu, 9 May 1996 20:58:53 +0000

Replying to LO7300 --

Joe, I love your response. I don't consider it an alternative but an

One of the major problems of corporate life is dealing with numbers
and concepts which are at the wrong level. Dealing with individuals
is a very powerful way around this. That applies to customers - as
you say - as well as to the marketplace. The marketplace is not an
abstraction of advertising and marketing people. It is a real place
where real people engage in real transactions.

One on One is beautiful. Apply it to strategy, marketplace
exploration, knowledge development - and you'll get even more


Michael McMaster <>

Learning-org -- An Internet Dialog on Learning Organizations For info: <> -or- <>