Learning Beyond the Paradigm LO4054

Tom Johnson (TJOHNSON@ECONBUS1.ECON.NCSU.EDU)
04 Dec 95 21:32:58 EST

Replying to LO4035 --

Sharon Flanagan-Hyde said

> I am currently working on a paper on the tool known as "service mapping"
> and "service blueprinting." G. Lynn Shostack, Jane Kingman-Brundage, Mary
> Jo Bitner, A.Parasuraman, Valarie Zeithaml, and Leonard Berry are some of
> the people I'm aware of who are doing work in this area.

Another new term.

Is Service Mapping a special form of Process Mapping?
Please give more detailed references.

Two key references for Process Mapping are
Dianne Galloway, _Mapping Work Proceses_, ASQC Quality Press, 1994
ISBN 0-87389-266-6
G. A. Rummler and A. P. Brache, _Improving Performance ..._,
Jose-Bass, 1990 ISBN 1-55542-214-4.

--
Tom Johnson
tom_johnson@ncsu.edu
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North Carolina State University
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